Justin Bieber Claims H&M Launched Merch With out His Permission – Billboard

Justin Bieber is looking out retail clothes firm H&M for promoting merchandise that includes his picture and tune lyrics, claiming that the gadgets have been launched with out his approval.

“I DIDNT APPROVE ANY OF THE MERCH COLLECTION THAT THEY PUT UP AT H&M,” Bieber wrote in an Instagram Story on Monday afternoon (Dec. 19), including that it was performed “all with out my permission and approval SMH I WOULDNT BUY IT IF I WERE YOU.”

“The H&M MERCH THEY MADE OF ME IS TRASH AND I DIDNT APPROVE IT DONT BUY IT,” he emphasised in a second Instagram Story.

Bieber was referring to gadgets that appeared on-line on H&M’s web site together with a tote bag, a sweatshirt, a sweatshirt costume and extra. On a fan Instagram account that shared photographs of a number of the merchandise, Bieber left the remark “When everybody finds out I didn’t approve any of this merch smh.”

Billboard reached out to H&M for touch upon Bieber’s allegation.

“As with all different licensed merchandise and partnerships, H&M adopted correct approval procedures,” a consultant for H&M mentioned in an announcement by way of electronic mail Monday night time.